With their broadband becoming fully available across the UK, Virgin decided to promote this with new imagery showing their broadband swirl powering a house along a street. The client requested the image to be used firstly for OOH banners which I created for 6, 48 and 96 sheet.

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Virgin also wanted to update the letter graphic which had the previous swirl to the new broadband swirl. I created multiple options of using small sections of this graphic as the client did not want it taking over the page or becoming too ‘haphazard.’ The client went with the letter on the right, which has been used for the last few months.

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